21.11.2025
Project Management in Creative Industries: Brand Management
From November 17 to 21, representatives of Adam University participated in the acceleration program "Project Management in Creative Industries: Brand Management," organized within the framework of the international forum "Commonwealth of Fashion."
The program was conducted jointly with the St. Petersburg State University of Economics, with the support of the CIS Interparliamentary Assembly.
The training was held online and focused on developing skills in brand management, strategic communications, and modern project management methods. Participants were introduced to brand promotion tools, mechanisms for creating joint projects, and forms of cooperation among CIS countries in the light industry sector.
Following the final competition, the Adam University team presented its own project and took 1st place.
The team consisted of:
• Senior Lecturer – Amanbaeva Chynara,
• Acting Associate Professor – Sharsheeva Asel,
• Master's student of the "Economics, Management, and Tourism" program – Choyubekova Azima.
The team successfully presented their work and became the winner among participants from CIS countries.
Adam University continues to develop international cooperation, strengthen project activities, and open up new opportunities for students and faculty
